Social media has become an integral part of our daily lives, both socially and professionally for many people. However, excessive exposure and engagement with social media can lead to burnout, affect our overall mental well-being, and decrease our productivity. There have been times that I have gotten so annoyed with social media that I delete…
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Build Your Dream Business: Key Tips for Staying Positive and Focused
Starting your own business is an exciting and challenging journey. As someone who has started a handful of businesses over the years, I’ve experienced both successes, and failures. I’ve sold custom t-shirts, made diaper cakes, was a portrait photographer, sold wellness products, did graphic design and website development, and am now a freelance copywriter and…
Continue Reading5 Common Branding Mistakes and How to Avoid Them
Building a strong brand is essential for the success of any business. However, starting a business can be a daunting task and and small business owners often make common branding mistakes that can hinder their growth. Read below to find out what some of those mistakes are, and how you can avoid them to ensure…
Continue Reading10 Steps You Should Take to Identify Your Target Audience
Without a target audience, you can often feel like you’re speaking to an empty room. Identifying your ideal customer is a crucial step in developing an effective business plan. It allows you to create messages that resonate with the right people, increasing the chances of capturing their attention and engaging them in the way that…
Continue ReadingUnlocking the Power of Words: How Professional Copywriting Can Transform Your Business
In today’s competitive marketplace, capturing the attention and interest of your target audience is paramount. This is where the art of professional copywriting shines. With carefully crafted words, a skilled copywriter can transform your business by creating content that engages, inspires, and converts. Read further to learn how professional copywriting can unlock the true potential…
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